BlackBerry Poynt Ad Features Rachel Goodrich and Deaf Poets
A couple of musicians with local ties, Rachel Goodrich and Deaf Poets, appear in a cheeky new BlackBerry Poynt advertisement. The news was brought to our attention by the Poets on Facebook.
This is not the first time ukelele songstress Goodrich has been featured in a BlackBerry commercial -- her cover of Micachu & the Shapes' "Golden Phone" provided backing music in a BlackBerry Bold spot last year -- but it is the first time her face has. Poets' Sean Woulters points out, though, that this new commercial is not a licensing arrangement for either act, just some acting. In the clip, Goodrich participates in a photo shoot, and the garage-blues duo clowns around pretending to perform with Biscayne Bay at their back.
County Grind caught up with Woulters briefly while Deaf Poets attempt
to set up some solid New York connections and sneak onto a CMJ Music
Marathon showcase. "Rachel's a very good friend of mine," he says. "I'm
sure she threw our name into the mix."
Here's a slice of the approximately four seconds of Deaf Poets that could be featured during an NFL broadcast near you in the coming weeks.
Watch the entire ad here:
And here's Goodrich's first BlackBerry spot:
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