When you ask people who work in comedy or the arts what compels them to do so, they almost always answer with: "for the love of it." Why else would you slog along in near-poverty, spending every spare cent on equipment or supplies, or drive absurd distances to perform at a remote standup night? It's about love. Plain and simple.
This year, idea agency C&I Studios and Exposed PR are taking that passion and channeling it into a huge, full-day concert titled For the Love Festival. The event, which features more than 30 live acts, takes place on February 7 in Fort Lauderdale's FAT Village. The inaugural nonlocal headliner is indie Lakeland band Copeland, which released its sixth album, Ixora, this past November.
We recently profiled another of the headlining acts, Kids, and wrote about how C&I Studios is working hard to get a whole new kinda scene brewing in Fort Lauderdale. C&I has long collaborated with Exposed PR, since the two companies shared an office space back in 2008. Last summer, they started a Summer Soundtrack pop-up concert series around the 954 that proved immensely popular. Joshua Miller of C&I and Sara Shake of Exposed PR think of this as a way to bring new and exciting experiences to Fort Lauderdalians.
"We know that we have the resources to build engaging, cultural events in our city, and we also know that the demand for these kind of events in Fort Lauderdale is overwhelming,"
Shake relayed in a news release. "We're looking forward to an amazing turnout from locals."
Tickets went on sale on December 1, but there's still time for you to secure your entrance into this massive event that is sure to be the buzz of FAT Village until the second installment in 2016. The lineup is below.
For the Love Festival's Lineup
Corey James Bost
The Goddamn' Hustle
I the Victor
For the Love, noon to 11 p.m., Saturday, February 7, at C&I Studios, Next Door, and The Garden, 541 NW First Ave., Fort Lauderdale. Tickets cost $35 for general admission and $200 for VIP, which includes open bar, preferred seating, and parking. The festival is all ages. Visit c-istudios.com and exposedprandevents.com.
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