Q&A: The New's Natalie Smallish Talks Signing to Ocean Front Records

The New signs on the dotted line.
The New signs on the dotted line.
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Fort Lauderdale/Miami punk act the New is now Ocean Front Records' newest signee. The Long Island-based label's CEO Ray Los tracked down the quartet after hearing them on a local radio station, and the former subsidiary of Motown is now branching out for the spry, spunky New sound.

New Times (yes, we dig the band name, and no, there isn't any affiliation between us and the New) sent a few quick questions to bassist Natalie Smallish regarding the signing, which turned out to be a bit of an early Thanksgiving miracle, and the results are below.


New Times: Why is Ocean Front a good fit for the New?

Natalie Smallish: Ocean Front is a good fit for the New because they signed us for who we are. They're not about to make us change our sound. Both parties know the value of what they have, and we are running full force with it.

What are your plans now that you're signed?

We plan on working even harder. Triple the effort. Now we have a pushing machine behind us, to help us reach the masses. New singles, fun sponsorships, and touring are part of the agenda.

What did you do to celebrate the good news?

Funny how things work out. A couple of weeks back, a group of us planned to have dinner on November 22, before we knew the day we were actually receiving the contract. Surely enough, we received the contract that same night. So we made it a double party and sealed the deal with our closest friends during our Thanksgving dinner.

Q&A: The New's Natalie Smallish Talks Signing to Ocean Front Records
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Are you staying in South Florida?

Yes, we plan on remaining in South Florida. Why rush over to all the cities where everyone's just different variations of one another? And believe me, that is said with a lot of respect. We strongly believe South Florida is in need of "music scene saving," and we are not about to abandon it -- unless of course, you know, we absolutely have to.


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