Radiohead and Sub Pop Together at Last?
Our sister paper Seattle Weekly has a fascinating exploration of powerhouse indie label Sub Pop as it considers what is often misleadingly called "pulling a Radiohead" and giving away all of its music for free (if you pony up for a Superfuzz Bigmuff T or a God's Balls beer koozie). Kurt Cobain would probably approve, and so would experiential-based music entrepreneur/Devo drummer Josh Freese.
In a nutshell, this has already been going on for a while -- vinyl copies of albums sold by numerous indies have included download codes. Artists including HEALTH and OK Go have already started experimenting with the "T-shirt gateway to music," but no one took it quite as far as Mos Def's The Ecstatic last year, which was actually released as a shirt. Plus, there are plenty of people who would probably wear this shirt who never need to hear another Fleet Foxes song.
Get the Music Newsletter
Keep your thumb on the local music scene each week with music news, trends, artist interviews and concert listings. We'll also send you special ticket offers and music deals.