Think Pink Rocks Charity Concert, Mizner Park Amphitheater, October 9

Flo Rida douses himself during Think Pink Rocks on Saturday.
Flo Rida douses himself during Think Pink Rocks on Saturday.
Photo by Sayre Berman

Think Pink Rocks
Mizner Park Amphitheater, Boca Raton
Saturday, October 9, 2010

View a slideshow from the concert here.

There was enough pink attire to fill an entire synthetically designed shopping plaza in Boca Raton at the Mizner Park Amphitheater on Saturday for the Think Pink Rocks breast cancer awareness concert. Mostly families, and the occasional group of rogue teens, the crowd was far from what was expected. With a lineup that was supposed to include 50 Cent (he didn't show up), it was surprising to see an overabundance of strollers and small children yielding glow sticks.

As the sun set over the palm-tree-lined outdoor venue, local and

not-so-local celebrities strolled along the pink, not to be confused

with red, carpet. Pink-carpet attendees included Boca Raton Mayor Susan

Whelchel, New England Patriots safety Bret Lockett, and the long list

of artists to be performing -- Asher Roth, Melanie Fiona, Flo Rida, and

Akon, to name a few. The stars took this photographic opportunity to

flash their pearly whites on the plush carpet, and all for a good cause.

The first guest to take to the stage was the mayor, followed by a

Think Pink Rocks supporter and breast cancer survivor. Her sad yet

inspiring tale of winning her battle with cancer set a solemn mood that

was quickly changed with an upbeat array of up-and-coming R&B artists.

It was heartening to see that throughout the concert, the artists kept

the theme of breast cancer awareness alive. Chants of "When I say

think, you say pink!" followed by exceedingly louder responses from the

crowd were heard between every single set.

The first artist to perform

was Asher Roth, followed by Canadian-born Melanie Fiona and Bajan

(Barbados-born) superstar Shontelle. The first few sets were short but

sweet, allowing enough time to fit the long list of entertainers into

the evening's concert. Ray J performed next, followed by South

Florida's cleverly named Flo Rida. Flo Rida got a few of his big hits

in, such as "Right Round" and "In the Ayer," at which point the crowd

was becoming much more animated, flailing their hands into the air at

Flo Rida's command.

The last, and best-known, artist to perform

was Akon. His lively stage presence, which didn't involve throwing fans

into the crowd, ensured that even people sitting on the lawn would

stand up to dance. He set off the act with his more popular songs, like

"Right Now (Na Na Na)" and "Beautiful," and then another artist's top

hit, David Guetta's "Sexy Bitch." Akon knows what he's doing, and he

does it well -- he performed only five songs, but that was all the crowd

needed. The show came to an abrupt end, and I was left wondering where

50 Cent was.

Critic's Notebook

Better than: Going to Mizner Park on a Saturday evening to shop when there is no concert.

Personal bias: I was really looking forward to

seeing 50 Cent, but he didn't show. Maybe he and rumored girlfriend

Chelsea Handler had a late night in Miami on Friday?

The crowd: Families with lots of children. Teens who probably sneaked out of the house for the night.

Think Pink Rocks Charity Concert, Mizner Park Amphitheater, October 9
Photo by Sayre Berman
Think Pink Rocks Charity Concert, Mizner Park Amphitheater, October 9
Photo by Sayre Berman
Think Pink Rocks Charity Concert, Mizner Park Amphitheater, October 9
Photo by Sayre Berman
Think Pink Rocks Charity Concert, Mizner Park Amphitheater, October 9
Photo by Sayre Berman

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