This weekend marks the final in operation for one of downtown Delray Beach's few late night clubs, Delux. The nightclub, which opened in December of 2001, will be closing to begin renovation on a new concept and reopening in September as Honey.
Delux has occupied the space once known as 32 Degrees -- and the Back Room Blues Club before that -- for more than a decade. According to SubCulture's Scott Frielich, Delux had a successful and long-lived run in downtown Delray Beach, hosting dozens of memorable events and special guests including the Miami Heat, and Gwen Stefani with No Doubt.
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The decision to rebrand the concept was made, in part, to stay in-step with the positive changes occurring throughout downtown Delray Beach, says Frielich, a city that has seen explosive growth in the past
several years.
"With the shift of trends in the nightclub industry, we felt it was time to take the space to the next level," said Frielich. "We still have the same team in place that brought you Delux, but the new space will incorporate a lot of what we learned from our experience over the
years."
As a result, Honey will be a mature, sophisticated haunt. The team is currently working with one of the industry's top designers to launch what Frielich terms a "sexy, intimate, and beautiful club" where music, service and atmosphere will come together for a totally new experience unlike any other in downtown Delray Beach.
Honey will not be just another "high energy" late night club. Instead, expect expanded hours and a more intimate social atmosphere -- a place to mingle, mix and enjoy a few drinks and dancing, added Frielich.
In addition, the team behind Honey has enlisted the help of master mixologist, Angela Dugan -- winner of the New Times' 2014 "best bartender" distinction -- to help create a unique and tasteful cocktail menu.
"And the music will definitely be an evolution from Delux," said Frielich. "It will be a cutting-edge, modern approach to club music, and all three partners have a different vision on the sounds, so it will be fun to see us blend it all together."
Honey will be opening in September at 16 E. Atlantic Ave. in downtown
Delray Beach.
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