Dunkin' Donuts Launches Loyalty Rewards Program in South Florida
Ever feel like you spend so much money on Dunkin' Donuts coffee that you really do run on Dunkin'?
Well, now you can put your coffee guzzling skills work for you thanks to a newly-launched rewards program that gets frequent customers a chance to earn free coffee. Like fellow coffee peddlers Starbucks and Panera Bread, Dunkin' Donuts has developed its own loyalty rewards program -- useable by plastic "credit" cards or a free mobile app -- to help cost-conscious, repeat consumers save a buck or two.
Known as the DD Perks Rewards program, guests nationwide can now earn points toward free Dunkin' Donuts beverages with every visit they make at participating Dunkin' Donuts locations. With DD Perks, which launched earlier this month at all South Florida Dunkin' Donuts locations, customers will earn five points for every dollar they spend on qualifying purchases at Dunkin' Donuts when they pay using an enrolled Dunkin' Donuts Card, or using the Dunkin' mobile app.
Once a member accrues 200 points, he or she receives a coupon for a free medium beverage of choice, redeemable at participating Dunkin' Donuts restaurants, which can be shared with friends, family and colleagues to "keep them running on Dunkin'."
To learn more about the program, or to enroll in DD Perks, visit the rewards website. Dunkin' Donuts Cards are available in-store in amounts from $2 to $100. You can also download the Dunkin' app here.
Follow Nicole Danna on Twitter, @SoFloNicole.
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