Naked Juice Class Action Lawsuit: How to Claim Your $45 Without Proof of Purchase
After Naked Juice was sued in 2011 for deceptively labeling its products and accused of using GMOs in its ingredients, the company settled for $9 million, leaving consumers the option to claim up to $45 without any proof of purchase.
If you purchased a Naked Juice product between September 27, 2007, and August 19, 2013, you are entitled to receive some compensation from Naked Juice's parent company, PepsiCo, for being deceived. To file your claim, you must go to the Naked Juice class action settlement website and fill out an online form and they (supposedly) will mail you a check.
You must provide some identifying information, but nothing too intrusive. The process is pretty simple: all you need to do is provide your name, address and specify whether you want $75 or $45.
If you choose the $75 option, then you at least must provide proof of purchase such as a receipt. However, if you choose $45, then no proof of purchase is required. With this option, all you need to do is specify how much money you think you spent on Naked Juice products, regardless of whether it exceeds the claim amount. The deadline for the claim is December 17, 2013.
In the lawsuit, plaintiffs allege that Naked Juice--whether intentionally or by accident--used GMO ingredients in their products. Plaintiffs also allege that the company intentionally misled consumers with confusing language, giving the false impression that the vitamin content of its beverages was not due to a list of healthy fruits and vegetables, but from added synthetic compounds.
PepsiCo denies any wrong-doing, of course. But the company did help defeat California's Proposition 37 in 2012, which would have required labels to specify if food products contain any GMO ingredients.
Forty-five bucks may not seem like a lot but it can pay for a variety of things such as: a tank of gas, a movie for two, dinner for two, a bag of weed, a case of beer or more bottles of Naked Juice.
Any one who has ever bought a bottle of Naked Juice, regardless of whether or not you can prove it, is eligible for a little cash. Realize that if it comes down to it, PepsiCo has the right to verify that you did indeed purchase Naked Juice even if you choose the $45. But it certainly doesn't hurt to give it a try. Spread the word to all of your friends, enemies, family and co-workers. If anyone applies and receives a check, we would like to know.
Get the Dining Newsletter
The week's top local food news and events, plus interviews with chefs and restaurant owners, dining tips, and a peek at our print review.