New Belgium Launch at Tap 42: Try the Beers, Win a Bike
New Belgium beers have arrived in South Florida, bringing brews from the United States' third largest production craft brewery closer to home. The brewery, has a loyal following both for its beer and for the way it treats its employees and the environment.
New Belgium has been named one of the 30 best places to work by Outside online, in part because of employee perks like a stake in the company, a free pilgrimage to Belgium, and a really cool bicycle.
Now, you don't have to actually move to Colorado and work at New Belgium to proudly "peddle" their wares. You can win one of the bikes at Tap 42's New Belgium launch party on Tuesday, July 30, starting at 7 p.m.
New Belgium representatives will be on "tap" to introduce the brewery's entire lineup, available in sharing-sized 22 ounce bottles including Fat Tire Amber
Ale; Sunshine Wheat; Ranger IPA; Lips of Faith Cascara Quad Brewed w/ Dates, Coffee, & Cherries; Lips of Faith Heavenly Feijoa Tripel Brewed w/ Feijoa & Hibiscus; Lips of Faith Pluot brewed w/ pluot juice; and Lips of Faith Paardebloem brewed with peach juice, grains of paradise, and dandelion. The core lineup, which includes Fat Tire, is priced at $9, and the limited edition Lips of Faith series are $20. Also available is the Shift ($4), served in 12 ounce cans.
The first 100 customers who buy a bottle of New Belgium at Tap 42 on Tuesday, will receive a free goodie bag that includes some freebies -- including a free surprise 12 ounce bottle of New Belgium beer.
Each New Belgium 22 ounce bottle will have a ballot attached to the neck of the bottle. Fill out the ballot and drop it off at the hostess stand to register for the bike drawing. You do not have to be present when the drawing actually occurs. A Tap 42 representative will contact the winner.
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