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Yellow Green Market in Hollywood

South Florida's relationship with local foods is a conundrum: The soil is rich and the climate is suitable for plenty of organic, local produce to be available year-round, yet accessibility to that would-be cornucopia is limited.

The mission of the Yellow Green Market, which opened in Hollywood this fall, is to solve this dilemma, providing makers and growers of one-off, organic goods and produce with a (very large -- 100,000-square-foot) space in which to sell their wares. There are 300 booths, and the market is open from 8 a.m. to 4 p.m. on Saturdays and Sundays.

A few food sources here are local, but a lot of produce is brought in from farms around the country (like Ohio and Louisiana) or the world. (Check out the shot of Peruvian juices and snacks, which aren't "organic" by any particular standards but are still a good means of peeking inside a Peruvian grocery store with a vendor who is eager to share the experience.)

The Yellow Green Market's products are wide-ranging; it's not just

about fresh foods. The amount of other products available is a couple

of booths short of overwhelming: There's artisan jewelry, plants, toys,

snacks to eat on the spot, and shea butter. The tying thread is that

they're community-based and hand- and/or homemade or organic. It's a flea-market/green-market hybrid with

emphases on easy sampling, easy mingling, and traveling via taste.

Scroll through below for some pictures to get a view of the goods. All pictures by V. Uszerowicz.

These herbs from the Provence region of France are sold raw and with grinders so you can do some of the work yourself.
These herbs from the Provence region of France are sold raw and with grinders so you can do some of the work yourself.
V. Uszerowicz



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