Monday, January 19, 2009 at 9 a.m.
Business-hippies Ben & Jerry
know ice cream cross-branding
is a powerful way to push a message and make people smile
. Hell, their corporate language refers to the CEO as "chief euphoria officer." With that in mind, they've chosen January
as a month of change wherein their famous butter pecan flavor ice cream is renamed "Yes Pecan." And guess what.It's happening right here in South Florida. According to their website, it's "An Inspirational Blend! Amber Waves
of Buttery Ice Cream With Roasted Non-Partisan
Pecans." Everybody knows partisan pecans threaten the very fabric of space-time
, democracy, and ice cream. Proceeds benefit the Common Cause Education Fund. Common Cause
is "a nonpartisan, nonprofit advocacy organization committed to honest, open and accountable government, and their education fund "conducts research, education, and outreach activities." The education fund is a 501(c)(3) affiliate of a 501 (c)(4) lobbying organization. Which begs the question, what kind of research, education and outreach activities are these commie bastards
doing and why's it infecting our ice cream?