Now That Pilots Are Back, So Is Spirit Air's Swagger, but Is It Too Soon for Gulf Spill Humor?

Spirit enjoys sprinkling sex and controversy into its advertising campaigns, so we shouldn't be surprised at this latest campaign. Still, how can anyone -- especially a business based in South Florida -- see humor in what's happening in the Gulf? ...

By Thomas Francis

June 22, 2010

[
        {
          "name": "GPT - Billboard - Slot Inline - Content - Labeled - No Desktop",
          "component": "16971022",
          "insertPoint": "2",
          "requiredCountToDisplay": "2"
        },{
          "name": "Editor Picks",
          "component": "15769925",
          "insertPoint": "4",
          "requiredCountToDisplay": "1"
        },{
          "name": "Inline Links",
          "component": "16575154",
          "insertPoint": "8th",
          "startingPoint": 8,
          "requiredCountToDisplay": "7",
          "maxInsertions": 25
        },{
          "name": "GPT - Rectangle 2x - Slot Auto-select - Labeled",
          "component": "15782206",
          "insertPoint": "8th",
          "startingPoint": 8,
          "requiredCountToDisplay": "7",
          "maxInsertions": 25
        },{
          "name": "Inline Links",
          "component": "16575154",
          "insertPoint": "8th",
          "startingPoint": 12,
          "requiredCountToDisplay": "11",
          "maxInsertions": 25
        },{
          "name": "GPT - Leaderboard to Tower - Slot Auto-select - Labeled",
          "component": "15782207",
          "insertPoint": "8th",
          "startingPoint": 12,
          "requiredCountToDisplay": "11",
          "maxInsertions": 25
        }
      ]

Spirit enjoys sprinkling sex and controversy into its advertising campaigns, so we shouldn't be surprised at this latest campaign. Still, how can anyone -- especially a business based in South Florida -- see humor in what's happening in the Gulf?

Become A Member

BEFORE YOU GO...
Can you help us continue to share our stories? Since the beginning, New Times Broward-Palm Beach has been defined as the free, independent voice of South Florida — and we'd like to keep it that way. Our members allow us to continue offering readers access to our incisive coverage of local news, food, and culture with no paywalls.