"Between greed and desire lies necessity." That's the tag atop the teaser poster for Crazy Hood Film Academy's (CHFA) upcoming short narrative film Avaricious. Michael Garcia and DJ EFN have been steadily making a name for themselves outside of South Florida since the release of their excellent documentary on Cuba's current underground hip-hop scene, Coming Home. Lauded in the festival circuit and currently on rotation on Puff Daddy's Revolt TV, the success of the film led to another documentary focusing on Lima, Peru,'s hip-hop that is currently in postproduction.
DJ EFN is already a legend in hip-hop and mix-tape circles, and Garcia, a heavy-hitter in the local rap scene, is no stranger to behind-the-camera work, as he has directed numerous videos for acts like Tech N9ne, Kat Dahlia, and N.O.R.E. He's now switching focus to a more straightforward narrative in what will be the first of four short films detailing the influence and tangible disruption of money within the microcosm of South Florida.
They successfully publicly funded their previous work and are trying for that same result again. This project is a little more ambitious but isn't overall, if you pause to think about it. Offering handsome perk packages ranging from $10 to $10k donations, CHFA has a goal of $12,000 to meet by close of business on June 5. That amount is a pittance for any form of film work, and you can trust that these devout DIY style-makers will honor the fact that the money will go toward equipment and paying their crew. Check out their Indie GoGo page here to get involved.