Facebook Is Going Out of Business, According to Overly Optimistic Pembroke Pines Woman

Keep New Times Free
I Support
  • Local
  • Community
  • Journalism
  • logo

Support the independent voice of South Florida and help keep the future of New Times free.

A Pembroke Pines woman says she's going to "destroy Facebook's lead in the social networking universe" with her new social networking website that costs $45 a year.

Good luck.

Evelyn Castillo-Bach says her website, UmeNow, is everything Facebook isn't -- as far as advertising and privacy are concerned.

"Our service is all about privacy," the website says. "Facebook is a professional data collector. Google is the mothership of all data collectors. It has nothing on us. They're not even in our league. Let's not forget, Google chief Eric Schmidt told the world straight up that Google+ is not even a social network. It's an 'identity verification' service. Anyone still think these giants really care about privacy?"

Apparently that's why Castillo-Bach claims her website is the Facebook killer, saying, "I'm sending Mark Zuckerberg to his room and grounding Facebook for life!"

The website claims there are no ads, no tracking of its users, no selling of personal information, no third-party applications are allowed, and users may post anonymously, all for $6 a month.

On the other hand, there are 750 million people who use Facebook for free, so UmeNow has a bit to catch up on before Facebook gets "grounded."

And of course, here's that advertisement everyone we're sure someone is talking about:

Follow The Pulp on Facebook and on Twitter: @ThePulpBPB. Follow Matthew Hendley on Facebook.

Keep New Times Broward-Palm Beach Free... Since we started New Times Broward-Palm Beach, it has been defined as the free, independent voice of South Florida, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering South Florida with no paywalls.

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.


Join the New Times community and help support independent local journalism in South Florida.


Join the New Times community and help support independent local journalism in South Florida.