The New Miami Subs Grill Expands to Middle East: Angus Halal Burgers on the Menu

Sure it's named The New Miami Subs Grill and the restaurant's front man and equity partner is Mr. 305 himself, Pitbull, but the local chain is actually located in Broward. And, with the company's worldwide expansion plans, the brand might very well have to change its name to something a...

By Laine Doss

August 23, 2013

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Sure it's named The New Miami Subs Grill and the restaurant's front man and equity partner is Mr. 305 himself, Pitbull, but the local chain is actually located in Broward.

And, with the company's worldwide expansion plans, the brand might very well have to change its name to something a little more global -- like Earth Subs.

The company, which is in the midst of a massive expansion both domestically and internationally, has just announced plans to open a number of restaurants in the Middle East.

The chain has inked a deal with AlSiham Foods, a corporation that specializes in equity ownership of international and regional franchises, to open more than five locations in the Hashemite Kingdom of Jordan of the Levant region. The first restaurant is slated to open in the heart of the capital of Jordan, Amman.

So what's on the Jordanian Miami Subs menu? Angus Halal beef burgers, Greek gyros, which are pretty similar to Jordan's version of fast food - schwarma.

In a statement, AlSiham Foods CEO Ramzy Nubani, said. "the New Miami Subs Grill franchise brand is great; its diversity of food makes it unique, and the premium Miami-style decor and ambiance will make it the hip new place to eat in Jordan."

Pitbull for Mid-East peace ambassador? Sounds a hell of a lot better than Dennis Rodman!

Follow Laine Doss on Twitter @LaineDoss and Facebook.

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Laine Doss is the food and spirits editor for Miami New Times, covering the restaurant and bar scene in South Florida. She has been featured on Cooking Channel’s Eat Street and Food Network’s Great Food Truck Race. Doss won an Alternative Weekly award for her feature on what it’s like to wait tables. In a previous life, she appeared off-Broadway and shook many a cocktail as a bartender at venues in South Florida and New York City. When she’s not writing, you can find Doss running some marathon then celebrating at the nearest watering hole.

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