Ben & Jerry's Sponsors Weekly Ice Cream Run Club in Delray Beach

Keep New Times Free
I Support
  • Local
  • Community
  • Journalism
  • logo

Support the independent voice of South Florida and help keep the future of New Times free.

Running is a great way to both relieve stress and to get fit. Best of all, running requires a minimal investment of a good pair of shoes and can be done anytime and anywhere. It could be the perfect exercise but for one little thing — many people hate running.

But, what if there was ice cream waiting for you at the end of your run? Would that make running all better? The answer, clearly, is yes. Anything — including running — is better when ice cream is involved.

That's why the Delray Beach Running Company's new weekly run club is the most impossibly awesome idea ever. Many running shops host free weekly runs, partnering up with an energy drink or even a beer company for a post-run treat. But the Delray Beach Running Company has partnered with Ben & Jerry's for its weekly runs.

Starting this Wednesday, November 18 and every Wednesday after that, runners will meet at the Ben & Jerry'(s 1155 E. Atlantic Blvd., Delray Beach), with the run starting at 6:15 p.m. sharp. Runners will run at their own pace and choose their own distance on a scenic course that takes you out and back on A1A along the beach. The best part? Every runner will be treated to a free scoop of Ben & Jerry's ice cream in a cup when finished running.

Delray Beach Running Company's co-owner, Megan Steinebach says this is the perfect combination of getting exercise, being social, and eating ice cream with everyone - from hard core runners to couch potatoes — welcome. "Most people will run about three miles, but this is open to runners, run/walkers, and walkers. We have people who run the full four mile course and moms who walk a mile with strollers. Most of our runs are based on being social."

To keep everyone safe, coaches from the Delray Beach Running Company will be on hand to make sure everyone knows the course. They'll even pace people who are interested in upping their running game.

In addition to free ice cream, Pizza Rustica (1155 E Atlantic Ave.) is offering a 20 percent discount on the entire check (including beer) to anyone who participates in the run club and eats pizza afterward.

The Delray Beach Running Company also offers pub runs the last Wednesday of every month. For more information on the pub run, visit rundelraybeach.com. 

Keep New Times Broward-Palm Beach Free... Since we started New Times Broward-Palm Beach, it has been defined as the free, independent voice of South Florida, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering South Florida with no paywalls.

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.


Join the New Times community and help support independent local journalism in South Florida.


Join the New Times community and help support independent local journalism in South Florida.