The beginning of the PR release looked promising:
“Prime Blue Grille is celebrating Oktoberfest – in true Prime Blue Grille fashion – with the return of their popular program Endless Pours, every Saturday and Sunday in October.”
Wow! In honor of the great beer fest the steak house would be offering endless pours of lagers and stouts and such -- no doubt a classy place like this has some nice imported brews on tap!
But nooooo....that would make too much sense.
Apparently Oktoberfest -- “in true Prime Blue Grille fashion” -- means complimentary pours of wine. Yes, all right, it’s German wines, but still...
The irritating release goes on to inform that this deal was originally used, last year, to promote the restaurant’s one-year anniversary. Jim Dunn of WellDunn Restaurant Group, however, reasoned that “Waiting a year until our next anniversary was just too far off; when we looked at upcoming holidays and events, Oktoberfest seemed like a natural fit.”
In unrelated news, Prime Blue Grille has announced it is now accepting reservations for its’ special July 4th Barbecue Dinner scheduled for Thanksgiving Day, and that it will be offering free chocolate bunnies with every meal purchased during Chanukah.
-- Lee Klein
Keep New Times Broward-Palm Beach Free... Since we started New Times Broward-Palm Beach, it has been defined as the free, independent voice of South Florida, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering South Florida with no paywalls.