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The expression of urgency contained in PFM & Iron Ora's cryptic song title (WTFUW4 translating to What the Fuck You Waiting For) might not have been self-directed when they came up with it, but for two talented rapper/producers sitting on a collaboration six years in the making, it's a pretty valid sentiment. The introductory installment from Pomegranate Sunset, the group's seven-track EP originally written in one 30-hour power session back in 2005, "WTFUW4" is the only song to have survived the past half decade without enduring severe alterations.
The video, filmed and directed by Jose Del Rio (Hungry Ant Productions), does an expert job paralleling the overall feel of the track. Shots capturing the subtle artistry of natural lighting mesh with cityscapes, the great outdoors, and some pretty random ass footage to create a flickering collage of mortal debris.
Keep New Times Broward-Palm Beach Free... Since we started New Times Broward-Palm Beach, it has been defined as the free, independent voice of South Florida, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering South Florida with no paywalls.