Things that are cool in one context are often not cool in others. For instance, if you arrived at the Pitchfork Music Festival in your kandi best, you would certainly not be the belle of the ball. You'd be a lame-o freak in neon, crying over a box of doughnuts on her way home.
But just as location affects what is cool, so does time. What was cool at the same place last year, isn't going to be cool today. We've found that at Ultra Music Festival, things stay basically the same. There are people raving around like psychedelic Shetland ponies, exposed bellies and bums vibrating to the bass, and, of course, the random pair of JNCOs. But things change. People change. Trends change.