Ben & Jerry's Renames Cookie Dough Flavor I Dough, I Dough in Honor of Supreme Court Gay Marriage Decision | Clean Plate Charlie | South Florida | Broward Palm Beach New Times | The Leading Independent News Source in Broward-Palm Beach, Florida

Ethical Eating

Ben & Jerry's Renames Cookie Dough Flavor I Dough, I Dough in Honor of Supreme Court Gay Marriage Decision

Many people have already changed their profile pics back to non-rainbow filtered images. And that's O.K. No one is questioning your commitment to civil rights simply because you prefer your face with an ethereal Amaro Instagram filter instead of a rainbow. 

Luckily, there are plenty of consumerist — and even delicious — ways to express your LGBTQ solidarity,

Ben & Jerry's has renamed its Chocolate Chip Cookie Dough flavor I Dough, I Dough in honor of the recent Supreme Court decision on marriage equality that essentially legalized gay marriage in all 50 states. 

Ben & Jerry's considers itself "an aspiring social justice company" and has many issues that it considers part of its corporate values, such as climate change, workers' rights, and money in American politics, as well as the Ben and Jerry's Foundation. Ben & Jerry's was the first company in Vermont to offer full benefits to same sex couples and they did so way back in 1989.

And, when Vermont passed its state level gay marriage bill in 2009, the company renamed its uber popular Chubby Hubby flavor, Hubby Hubby in honor of the occasion.

Now they're doing it again. In a statement from Ben & Jerry's wrote:
Across the country and around the globe, the movement for marriage equality is on an unstoppable roll, generating history-making victories, game-changing wins and growing waves of public support for legalizing same-sex marriage everywhere.

With this ruling, the SCOTUS recognizes the bond of love and commitment between two people, and protects the fundamental rights and freedoms that come with it.
I Dough, I Dough will be available in a special commemorative pint sleeve at participating scoop shops for a limited time. The commemorative pint sleeves can also be purchased online through the Human Rights campaign.

You can contact Rebecca McBane, Arts & Culture Editor/Food Editor at [email protected]. Follow @cleanplatebpb on Twitter and like New Times Broward Palm Beach Food & Drink on Facebook to stay connected for all the local food news and events.
KEEP NEW TIMES BROWARD-PALM BEACH FREE... Since we started New Times Broward-Palm Beach, it has been defined as the free, independent voice of South Florida, and we'd like to keep it that way. With local media under siege, it's more important than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" program, allowing us to keep offering readers access to our incisive coverage of local news, food and culture with no paywalls.
Rebecca McBane is the arts and culture/food editor for New Times Broward-Palm Beach. She began her journalism career at the Sun Sentinel's community newspaper offshoot, Forum Publishing Group, where she worked as the editorial assistant and wrote monthly features as well as the weekly library and literature column, "Shelf Life." After a brief stint bumming around London's East End (for no conceivable reason, according to her poor mother), she returned to real life and South Florida to start at New Times as the editorial assistant in 2009. A native Floridian, Rebecca avoids the sun and beach at all costs and can most often be found in a well-air-conditioned space with the glow of a laptop on her face.
Contact: Rebecca McBane

Latest Stories