The Great Publix Fish Fillet Swindle

Keep New Times Free
I Support
  • Local
  • Community
  • Journalism
  • logo

Support the independent voice of South Florida and help keep the future of New Times free.

Last night I followed a craving for fish fillets into the deepest recesses of my freezer. (Do NOT make fun -- we are poor writers over here; in fact, some of us survive mainly on tuna fish sandwiches). 

Now, look at the image below. Do you see the writing on the box?  I'm not talking about where it says "prepared to perfection" (although they are).  Not the flap where it says "you've got a winner of a dinner" (although that is also true). I'm talkin' about the corner, where it says the box contains 10 fish fillets.

Now, imagine my dismay when I opened the box to cook my winner of a dinner and there were only SEVEN filets, people.  Now, I am not a hog, but neither do I appreciate being ripped off.  Perhaps it's just a case of Publix needing to find a different, more mathematically inclined, person to count the fish filets and put them in the box. Or perhaps, friends, it is something more sinister.  Something called "short-sizing." A very real problem in America today.

You see, it has become a common practice for companies to charge you the normal price for an everyday product -- but sneakily make the portion size smaller.  MSNBC did a story about it. That coffee you're used to buying a pound of? Same price, but now in a 10-ounce package. Ice cream?  used to be a half gallon; now it's 1 1/2 quarts.  Oh, you can bet Publix is going to hear it from me on this one.  Stay vigilant, people!  One dude in Colorado has even resorted to counting his sheets of toilet paper.   

-- Deirdra Funcheon

Keep New Times Broward-Palm Beach Free... Since we started New Times Broward-Palm Beach, it has been defined as the free, independent voice of South Florida, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering South Florida with no paywalls.

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.


Join the New Times community and help support independent local journalism in South Florida.


Join the New Times community and help support independent local journalism in South Florida.